Free Tools

This hub lists the free SEO and website tools we are building. Every tool on this list is honestly labeled: it either works today, or it is still in development and clearly marked "Coming soon" with no fake output. We would rather ship fewer tools that genuinely work than a long list of tools that only look finished.

How we evaluate a "good" free SEO tool

Before building any tool, we test it against a few questions:

• Does it solve one task well, rather than trying to be a scaled-down version of a paid platform?
• Can it run without requiring your credentials, an account, or ongoing access to your site?
• Is the output something you can verify yourself, rather than a black-box score?
• Does it explain what the result means, not just show a number?

Tools in development

The following utilities are planned. Each has a dedicated page with an honest status, and none of them display fabricated or placeholder results — pages that are not yet functional are marked noindex until they are ready:

• Schema Generator — build JSON-LD structured data without hand-writing it.
• SERP Preview — preview how a title and meta description will look in search results.
• Robots.txt Tester — check whether a robots.txt file allows or blocks a given URL.
• Redirect Checker — trace a URL’s redirect chain and status codes.
• Indexability Checker — check whether a page is set to index or noindex, and why.
• Meta Title Generator — draft SEO title tags within recommended length limits.
• Meta Description Generator — draft meta descriptions within recommended length limits.
• Keyword Density Checker — check keyword usage frequency on a page of text.
• Canonical Checker — verify a page’s canonical tag points where you expect.
• Sitemap Validator — check an XML sitemap for structural and syntax errors.
• Heading Structure Checker — review a page’s H1–H6 hierarchy for SEO and accessibility issues.
• Page Speed Quick Check — a lightweight first pass on common page-speed issues.
• Alt Text Checker — find images missing descriptive alt text.

Prefer to do this manually today?

While these tools are being built, the underlying concepts are already covered in our guides: see Technical SEO for crawlability, indexability, and structured data, and What Is Generative Engine Optimization for how structured data connects to AI search visibility.

Want it done for you instead?

If you would rather have technical SEO issues found and fixed by a team rather than run these checks yourself, our SEO Services cover a full technical audit as part of the engagement.

What "Coming soon" actually means for a tool

"Coming soon" means the tool page exists so you can see it on the roadmap, but the underlying functionality has not been built yet — there is no partial, limited, or beta version running behind it. We would rather be upfront about that than ship a tool that technically runs but gives unreliable results.

How we prioritize which tool to build next

Tools are prioritized by how often the underlying task comes up in real SEO and website work, and by how well a simple, single-purpose tool can genuinely solve it without needing an account, stored credentials, or ongoing access to your site. Tools that would require handling sensitive data or long-term site access are held to a higher bar before being built at all.